Windhorst's committee spent the most on television media in the quarter, with 32.8% of this total ($102,714) going to Spectrum 1074, 1963, 9040, 2006, 2112, 2486 in St Louis. Table 1 below shows the distribution of how Windhorst's committee spent its money in the fourth quarter.
Table 1: Fourth-quarter spending by purpose
Purpose
Amount
Percent of total spending
Television media
$312,961
76.7%
Production media expenses
$41,425
10.2%
Media - radio
$25,072
6.1%
Printing
$13,586
3.3%
Digital ads
$8,878
2.2%
Signs
$1,658
0.4%
Newspaper advertising
$1,581
0.4%
Utilities
$993
0.2%
Postage
$525
0.1%
Food
$448
0.1%
Office supplies
$360
< 0.1%
Internet access
$229
< 0.1%
Parade candy
$218
< 0.1%
Promotional items
$200
< 0.1%
Table 2 below shows the top 25 largest single expenditures during the quarter.
Table 2: Largest expenses of the fourth quarter
Recipient
Date
Amount
Purpose
Wsil
2018-10-28
$25,317
Television media
Wsil
2018-10-19
$24,628
Television media
Spectrum 1074, 1963, 9040, 2006, 2112, 2486
2018-10-28
$24,181
Television media
Spectrum 1074, 1963, 9040, 2006, 2112, 2486
2018-10-19
$24,181
Television media
Wsil
2018-10-13
$23,005
Television media
Kfvs
2018-10-19
$18,309
Television media
Spectrum 1074, 1963, 9040, 2006, 2112, 2486
2018-10-02
$18,116
Television media
Spectrum 1074, 1963, 9040, 2006, 2112, 2486
2018-10-08
$18,116
Television media
Spectrum 1074, 1963, 9040, 2006, 2112, 2486
2018-10-13
$18,116
Television media
Kfvs
2018-10-28
$16,919
Television media
Wsil
2018-10-08
$15,465
Television media
Wsil
2018-10-02
$13,383
Television media
Kfvs
2018-10-08
$12,869
Television media
Kfvs
2018-10-13
$11,602
Television media
Strategic Media Services, Inc
2018-10-19
$9,964
Production media expenses
Strategic Media Services, Inc
2018-10-28
$9,874
Production media expenses
Kfvs
2018-10-02
$9,243
Television media
Strategic Media Services, Inc
2018-10-08
$7,537
Production media expenses
Strategic Media Services, Inc
2018-10-13
$7,137
Production media expenses
Wpsd
2018-10-08
$6,804
Television media
Strategic Media Services, Inc
2018-10-02
$6,461
Production media expenses
Wpsd
2018-10-28
$6,141
Television media
Modern Mailing & Printing
2018-11-02
$5,666
Printing
Modern Mailing & Printing
2018-10-01
$5,660
Printing
Wpsd
2018-10-13
$5,376
Television media
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